Title Sequence

Real News

A news title sequence, a puzzle all its own: about four seconds to set the tone, and here that tone lives in the fine line between authority and parody.

A frame from the title sequence: the words REAL NEWS in white and red over a blurred night street with streaking lights and drifting particles.
Project
Motion study
Role
Animation, title design
Note
A study built over existing music and footage, made for learning and play

Four seconds to set a tone

White and red type builds over a dark field of drifting particles, borrowing the gravity of a broadcast open and tipping it, just slightly, toward a wink.

Title sequence. Four seconds to set a tone, where most of the craft lives.